EasyMenus Integration Guides - Connect Your Systems

November 4, 2025General

Integrate EasyMenus with your POS, website, social media, and marketing tools. Step-by-step guides for seamless connections.

Integrate EasyMenus with your POS, website, social media, and marketing tools. Step-by-step guides for seamless connections.

# Integration Guides

Connect EasyMenus with your existing systems. Most integrations take under 10 minutes.

## Point of Sale (POS) Systems ### Supported POS Systems Currently integrated:

Square
Toast
Clover
Lightspeed
TouchBistro
Shopify POS
Revel Systems
Upserve

Coming soon:

Aloha
Micros Oracle
NCR Silver
More (request your POS)

### Benefits of POS Integration What gets synced:

Menu items (names, prices, descriptions)
Real-time inventory status
Item availability (sold out items auto-hide)
Price changes (POS price change = menu price update)

Result: Single source of truth. Update in POS, menu updates automatically.

###Square POS Integration

#### Setup (5 minutes)

EasyMenus Dashboard → Settings → Integrations
Find "Square POS" → Click "Connect"
Log in to Square account (or create account)
Authorize EasyMenus access:

- Read catalog (menu items)

- Read inventory

- Read sales reports

Click "Authorize"
Select location (if multiple)
Click "Sync Now"
Wait 1-2 minutes for initial sync

Done. Your Square catalog is now in EasyMenus.

#### What Syncs From Square → EasyMenus:

All menu items
Item prices
Item descriptions
Categories
Availability status
Stock levels

Updates:

Real-time (within 30 seconds)
Automatic

Does NOT sync:

Customer orders (EasyMenus displays menu only, doesn't take orders)
Payment information
Customer data

####Troubleshooting Square Integration

"Connection failed"

Verify Square account active
Check internet connection
Try disconnecting and reconnecting

"Items not syncing"

Square → Items → Check items are "Active"
Inactive items don't sync
Force sync: Integrations → Square → "Sync Now"

"Prices don't match"

Check sync timestamp (should be recent)
Click "Sync Now" to force update
If still wrong: Disconnect and reconnect

### Toast POS Integration #### Setup (5 minutes)

EasyMenus → Settings → Integrations → "Toast POS"
Click "Connect"
Enter Toast restaurant GUID (find in Toast settings)
Enter API credentials:

- Management API client ID

- Management API client secret

Click "Connect & Sync"
Wait for initial sync (2-3 minutes)

Done.

#### Getting Toast API Credentials

Toast Backend → Integrations & API
Click "API Management"
Create new API client
Name it: "EasyMenus Integration"
Select permissions:

- ✓ Menu read

- ✓ Inventory read

Generate credentials
Copy Client ID and Client Secret
Paste into EasyMenus

Keep credentials secure. Don't share publicly.

### Other POS Systems General integration process:

Check if your POS is supported: Settings → Integrations → Browse
Click your POS system
Follow specific setup guide
Usually requires:

- POS account login

- API authorization

- Location selection

Initial sync (1-5 minutes)
Test to confirm items synced

POS not listed?

Request integration: support@easymenus.xyz
Or use manual menu entry (no real-time sync)

## Website Integration ### Embed Menu on Your Website #### Option 1: Direct Link (Easiest)

Get your menu URL:

- Live Menus → Copy link (e.g., easymenus.xyz/the-old-plough)

Add link to your website:

- Website menu → Add link: "View Menu"

- Link to: your menu URL

Done

Pro: Simple, works on any website Con: Takes customers off your site

#### Option 2: Embed iFrame Displays menu directly on your website (no redirect)

Get embed code:

- Live Menus → Click menu → "Get Embed Code"

- Copy HTML code

Paste into your website:

- WordPress: Custom HTML block

- Squarespace: Code block

- Wix: Embed code widget

- Custom site: Paste in HTML

Adjust size if needed (width/height in code)
Save and publish

Example code:

https://easymenus.xyz/embed/the-old-plough"</a> 
<p style="font-size:15px;line-height:1.8;color:#4B5563;margin:12px 0;"> width="100%" </p>
<p style="font-size:15px;line-height:1.8;color:#4B5563;margin:12px 0;"> height="800px" </p>
<p style="font-size:15px;line-height:1.8;color:#4B5563;margin:12px 0;"> frameborder="0"></p>

Pro: Menu stays on your site Con: Requires editing your website (basic HTML)

#### Option 3: Button/Widget (Pro Plan) Floating "View Menu" button on your website

Settings → Integrations → "Website Widget"
Customize button:

- Text: "View Menu", "See Our Menu", etc.

- Color: Match your brand

- Position: Bottom right, bottom left, etc.

Copy JavaScript code
Paste before `` tag on your website
Save and publish

Result: Button appears on every page, clicks open menu in overlay Pro: Non-intrusive, works on all pages Con: Requires adding code to website

### WordPress Plugin (Coming Soon) One-click integration for WordPress sites

Install plugin from WordPress directory
Connect EasyMenus account
Add menu to any page with shortcode: `[easymenus]`

Expected release: Q1 2026

## Social Media Integration ### Instagram Menu Link #### Add Menu to Instagram Bio

Copy your menu URL: Live Menus → Copy link
Instagram → Edit Profile → Website
Paste menu URL
Save

Now: Instagram bio link goes directly to your menu

#### Instagram Story Link (10K+ followers)

Create Instagram Story
Add "Link" sticker
Paste menu URL
Publish story

Followers can swipe up to view menu

#### Instagram Posts Add menu link in comments:

Post food photo
First comment: "Full menu: [your menu URL]"
Pin comment to top

Or use Linktree:

Add menu link to Linktree
Instagram bio → Linktree URL

### Facebook Integration #### Add Menu Tab to Facebook Page

Facebook Business Page → "More" → "Add Tab"
Select "Custom Tab"
Name: "Menu"
External URL: Your menu URL
Save

Customers click "Menu" tab → see your digital menu

####Facebook Posts with Menu Link

Create post (food photo, announcement, etc.)
Add link: Your menu URL
Facebook auto-generates preview
Publish

Link appears as clickable card in post

### Google Business Profile #### Add Menu Link to Google Business Most important integration. Customers searching Google see your menu.

Google Business Profile → "Info"
Scroll to "Menu URL"
Paste: Your menu URL
Save

Now: Google search shows "View Menu" button → your digital menu

#### Google Posts with Menu Link

Google Business Profile → "Posts"
Create post (special offer, new dish, etc.)
Add button: "View Menu"
Link to: Your menu URL
Publish

Appears in Google search results, Google Maps

### TikTok #### Add Menu Link to TikTok Bio

TikTok → Profile → "Edit Profile"
Bio field → Add text: "Full menu 👇"
Website field → Paste menu URL
Save

Link appears as clickable button on profile

#### TikTok Videos Mention menu in video:

"Full menu in bio 👆"
Overlay text with arrow pointing to profile link
Pin comment with menu URL

## Email Marketing Integration ### Mailchimp Integration (Pro Plan) #### Connect Mailchimp

Settings → Integrations → "Mailchimp"
Click "Connect"
Log in to Mailchimp
Authorize access
Select audience (mailing list)
Done

What syncs:

New email signups (if you add email capture to menu)
Menu view events (who viewed menu)
Popular item data (for targeted campaigns)

#### Use Menu Link in Email Campaigns

Mailchimp → Create campaign
Add button/link: "View Our Menu"
Link to: Your menu URL
Track clicks in Mailchimp analytics

Result: See who clicked menu link, send follow-up campaigns

### Other Email Platforms Manual integration (works with any platform):

Copy menu URL
Add to email template as button or link
Track clicks via email platform's link tracking
Or use UTM parameters (see Marketing Integrations below)

## Ordering & Delivery Platforms ### Direct Online Ordering (Roadmap Feature) Coming Q2 2026:

Accept orders directly through EasyMenus
No commission fees
Integrated with Stripe/Square payments
Orders go straight to kitchen

Current workaround:

Add "Order Now" button linking to your existing ordering system
Works with: Square Online, Toast Takeout, ChowNow, etc.

### Delivery Platform Links Add delivery links to menu:

Menu Editor → Settings → "External Links"
Add DoorDash/Uber Eats/Grubhub URLs
Buttons appear on menu: "Order Delivery"
Customers click → redirect to platform

Why this helps:

Single menu shows dine-in + delivery options
Customers decide how they want to order
You control the presentation

## Marketing & Analytics Integration ### Google Analytics 4 #### Add GA4 Tracking

Get your GA4 Measurement ID (Google Analytics → Admin → Measurement ID)
EasyMenus → Settings → "Analytics" → "Google Analytics"
Paste Measurement ID (format: G-XXXXXXXXXX)
Save

What gets tracked in your GA4:

Menu views (pageviews)
Item clicks (events)
Session duration
Device type, location, etc.

View data: Google Analytics dashboard (events appear within 24 hours)

### UTM Parameters for Campaign Tracking Track where menu views come from:

Live Menus → Get menu URL
Add UTM parameters:

   ?utm_source=instagram&utm_medium=social&utm_campaign=summer_menu

Full URL example:

   easymenus.xyz/your-restaurant?utm_source=instagram&utm_medium=social&utm_campaign=summer_menu

Use this URL in Instagram, email, ads, etc.
View data: Analytics dashboard → "Traffic Sources"

Create UTM links: Use Google's Campaign URL Builder (free tool)

### Facebook Pixel (Pro Plan) Track menu views as Facebook events for ad targeting:

Get Facebook Pixel ID (Facebook Events Manager)
Settings → "Marketing" → "Facebook Pixel"
Paste Pixel ID
Save

Result:

Facebook tracks menu views
Create custom audiences (people who viewed menu)
Retarget with ads

## Reservation Systems ### OpenTable Link Add "Book a Table" button to menu:

Menu Editor → Settings → "Reservation Link"
Paste OpenTable widget URL or direct link
Choose button style
Save

Button appears on menu: "Book a Table" → opens OpenTable

### Resy, Yelp Reservations, Others Same process:

Get reservation link from platform
Add to Menu → Settings → Reservation Link
Button appears on menu

Or: Add as custom button in menu footer

## Payment Processing Integration ### Stripe Connect (For future ordering feature) Coming Q2 2026 with online ordering:

Accept payments directly
Stripe handles all payment processing
Funds deposit to your bank account

Setup when available:

Settings → "Payments" → "Stripe"
Connect Stripe account (or create one)
Verify bank account
Start accepting payments

## Advanced Integrations (API) ### EasyMenus API (Pro Plan) For developers: Programmatic menu access Use cases:

Custom mobile app
Internal dashboard
Automated menu updates from external system
Custom analytics reporting

Documentation: docs.easymenus.xyz/api Get API key:

Settings → "Developer" → "API Access"
Generate API key
View documentation
Build integration

Support: api-support@easymenus.xyz

## Integration Support Need help with integration?

Check Troubleshooting Guide →
Email: support@easymenus.xyz
Pro Plan: Schedule screen-sharing session

Request new integration:

Email: integrations@easymenus.xyz
Include: Platform name, use case, business justification
We prioritize based on demand

## Version Control

Version: 1.0
Date: 29 October 2025
Format: Integration guides
Covers: POS systems, websites, social media, email, analytics, reservations
Target audience: Users connecting external systems

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